“The Mission” – Sustainable hoax or unsettling truth?

29 Lug

RaiUno in collaboration with the UN High Commissioner for Refugees (UNHCR) and NGOs Intersos of Rome, is organizing a humanitarian reality show, the first product in Italy, where celebrities will work in extreme poverty situation and deprivation, side by side with Intersos and UNHCR humanitarian workers in refugee camps in Congo and South Sudan. The goals are to raise awareness public of the plight of refugees and increase fundrising of Italian NGOs to fund its emergency projects in various parts of the world.

The pilot episode was filmed during the summer of 2012 in the refugee camp in the town of Yambio, the capital of the state of Western Equatoria, South Sudan. The actors couple VIP was Michele Cucuzza and Barbara De Rossi.

The news was already widespread by Info-Cooperationborn born from the experience and success of the blog http://www.bandiong.it, the first initiative aimed at encouraging the sustainability of the NGOs work of  in international cooperation in education and development. Info cooperation has quickly become a landmark operators in the sector counting among its members more than 2,000 professionals and 600 Co-operation between Italian and international associations and NGOs.

The first episode, it should be was shot in mid-July in the camp of Duruma, Democratic Republic of Congo, the border town with South Sudan where Intersos has a humanitarian assistance project funded by UNHCR. The displaced people are victims of the atrocities of the Ugandan Lord’s Resistance Army. To these are added other 140,000 unfortunates  recorded in the east of the country in constant fleeing violent clashes between the army and the rebellion M23 by April 2012 which is ravaging the social and economic structure of more than 8 million Congolese citizens. A television troops had to assist two VIPs: Paola Barale and Emmanuele Filiberto Di Savoia accompanied by the Head of Public Relations of Intersos: Paola Amicucci and two representatives of UNHCR Italy: Laura Iucci and Alonzo Vittorio. A second episode is planned in one of the refugee camps in South Sudan to Intersos always funded by UNHCR. The VIP chosen is nothing less than Al Bano.


We tried to contact some of Intersos humanitarian workers engaged in different countries where the roman NGO are working, receiving alarming “No Comment“.


The Mission and the debatable marketing concept promoted by UNHCR humanitarian Italy and Intersis definitely deserve an in-depth journalism able to shed light on the real intentions and the possible background of this operation wanted by RaiUno, probably designed to unleash the indignation of that part of the public opinion still tied to strong moral values that disapproves of the a spectacle of human suffering.

by Carlo Cattaneo
Rome, Italy



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